When it comes to supporting young people in their transition from education into the world work we are failing to use inclusive strategies which help them to better understand their future career options. I work with student employers to create inclusive brand campaigns and experiences that help young people to access the world of work, using the power of storytelling. I am also the host of the My Career Story podcast, a weekly insight into the many career stories that have shaped the people behind them. Find out more at thebrandingman.co.uk or search for @thebrandingman across all social media channels.